And I'm supposed to buy their content in the future?

Yet again, Microsoft drops it's DRM on the floor. I avoid DRM whenever possible, but have used iTunes a few times for books on tape, and my significant other uses it occasionally for music and TV shows. One of the reasons iTunes is so popular is that it is as close to a constant in the industry as any other. Meanwhile Microsoft can't seem to figure out what it's story should be. This is why Microsoft needs Yahoo. Microsoft has no idea how to build a content business.